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When Gregg Barcus became CEO at iPrism Global, he asked us to help rebrand their main product which helped financial service companies move into cloud computing. We helped with naming and developed a new brand identity and strategy. A subtle cloud graphic was used on all their marketing materials to allude to “cloud computing” without repeating it everywhere. We also used simple 3D graphics to help prospects visualize the concepts being presented. Visit Stories to see how we helped them soar into the financial services marketplace.